
Vx-Marketing Director- Physician-Beijing

職位描述
JOB PURPOSE:
職位目的:
Study and facilitate the mechanism and business pathways for maternal education, generalize and transform such mechanism and pathways into enforceable business-promoting strategies and programs
探索、推動(dòng)對(duì)孕產(chǎn)婦的宣教機(jī)制和業(yè)務(wù)路徑,總結(jié)并轉(zhuǎn)化為推動(dòng)業(yè)務(wù)的可執(zhí)行的策略方案
Formulate strategies and programs for academic education and market activities for experts in obstetrics, pediatrics and chronic diseases in hospitals to improve their academic concepts
針對(duì)醫(yī)院產(chǎn)科、兒科、慢病臨床等專家制定學(xué)術(shù)教育、市場(chǎng)活動(dòng)策略和方案,培養(yǎng)其學(xué)術(shù)觀念
Promote the establishment and improvement of feasible mechanisms and programs for the rate of vaccination against influenza among patients with chronic diseases and the elderly
推動(dòng)建立、提升慢病患者、老年人流感疫苗接種率的可行性機(jī)制和方案
Fulfill team management, carry out professional promotion, and observe proper code of conduct
團(tuán)隊(duì)管理,執(zhí)行專業(yè)推廣,遵守正確的行為規(guī)范
KEY ACCOUNTABILITIES:
主要職責(zé):
Study and facilitate the mechanism and business pathways for maternal education, generalize and transform such mechanism and pathways into enforceable business-promoting strategies and programs
探索、推動(dòng)對(duì)孕產(chǎn)婦的宣教機(jī)制和業(yè)務(wù)路徑,總結(jié)并轉(zhuǎn)化為推動(dòng)業(yè)務(wù)的可執(zhí)行的策略方案
Seek new patterns for promotion by means of innovative thinking, set up a mechanism for education of target customers and improve the coverage
以創(chuàng)新性思維探索新的推廣模式,建立對(duì)目標(biāo)客戶的宣教機(jī)制并提升覆蓋率
Formulate and update local Rules for Standard Management of Schools for Pregnant Women and set up relevant assessment mechanisms through associations or maternal and child management systems
通過(guò)協(xié)會(huì)或婦幼管理系統(tǒng),制定、更新當(dāng)?shù)氐摹对袐D學(xué)校規(guī)范管理細(xì)則》,設(shè)定相關(guān)考核機(jī)制
Push forward the pilot “Online Health Education Project on Post-natal Visit” of the Maternal and Child Management System, and make it accessible throughout the country after generalization of successful experience
推動(dòng)?jì)D幼管理系統(tǒng)試點(diǎn)“產(chǎn)后訪視線上健康宣教項(xiàng)目”,總結(jié)成功經(jīng)驗(yàn)后,推廣至全國(guó)
Boost innovative pilot projects and MCE Model
推廣創(chuàng)新試點(diǎn)項(xiàng)目、MCE模式
Formulate academic education strategies and programs for experts in obstetrics, pediatrics and chronic diseases in hospital to improve their academic concepts
針對(duì)醫(yī)院產(chǎn)科、兒科、慢病臨床等專家制定學(xué)術(shù)教育策略和方案,培養(yǎng)其學(xué)術(shù)觀念
Establish cooperation with relevant associations of maternity and child healthcare, immunity and endocrinology, and build the platform for academic education
建立與婦幼、免疫、內(nèi)分泌等相關(guān)協(xié)會(huì)的合作,搭建學(xué)術(shù)教育平臺(tái)
Integrate internal and external resources to transfer and educate on academic concept of immunization and prevention among the maternal and child healthcare system and HCP
整合內(nèi)外部的資源對(duì)婦幼系統(tǒng)和HCP進(jìn)行免疫預(yù)防的學(xué)術(shù)觀念傳遞和教育
Develop KOLs in pediatrics, obstetrics and clinical practice on chronic diseases and immunization management, and establish expert consensus and database
發(fā)展兒科、產(chǎn)科、慢病臨床和免疫管理KOL,建立專家共識(shí)和專家?guī)?br>Promote the establishment and improvement of feasible mechanisms and programs for the rate of vaccination against influenza among patients with chronic diseases and the elderly
推動(dòng)建立、提升慢病患者、老年人流感疫苗接種率的可行性機(jī)制和方案
Push forward formulation of local “Appropriate Techniques for Immunization against Chronic Diseases” and other relevant documents as well as the assessment mechanism by local CDC chronic disease administrative authorities and fulfill the implementation and enforcement
推動(dòng)各地CDC慢病管理部門制定當(dāng)?shù)亍堵∶庖哌m宜技術(shù)》等相關(guān)文件及考核機(jī)制,布置落實(shí)與執(zhí)行
Improve the rate of vaccination among patients with chronic disease, and promote establishment and improvement of the platform for information-based management of chronic diseases
提高慢病患者的疫苗接種率,推動(dòng)慢病管理信息化平臺(tái)的建設(shè)和完善
Accumulate more studies on the effect on patients with chronic diseases after vaccination, and assist in the formulation of documents and policies in a wider range through MA project
通過(guò)MA項(xiàng)目,積累更多慢病患者接種后效果研究,協(xié)助推動(dòng)更大范圍文件、政策的出臺(tái)
Fulfill team management, carry out professional promotion, and observe proper code of conduct
團(tuán)隊(duì)管理,執(zhí)行專業(yè)推廣,遵守正確的行為規(guī)范
Provide training for team members and improve their professional proficiency to push forward their career development
培養(yǎng)團(tuán)隊(duì)成員,提升專業(yè)技能,促進(jìn)其職業(yè)發(fā)展
Ensure compliance of all team behaviors with requirements
確保所有團(tuán)隊(duì)行為符合合規(guī)要求
職位要求:
JOB-HOLDER ENTRY REQUIREMENTS:
入職要求:
Education:
學(xué)歷:
-Bachelor’s degree (or above) in medicine or related fields of expertise
醫(yī)藥或相關(guān)行業(yè)大學(xué)本科或以上學(xué)歷
Experience & knowledge:
工作經(jīng)驗(yàn)和相關(guān)知識(shí):
-At least ten years of work experience in management positions in relevant fields
至少十年相關(guān)領(lǐng)域管理工作經(jīng)驗(yàn)
-Familiar with ongoing laws, regulations and policies on pharmaceutical products and bio products
熟悉目前的醫(yī)藥產(chǎn)品及生物制品相關(guān)法規(guī)、政策
-Work experience in and application knowledge on product sales and marketing promotion activities
品銷售及推廣活動(dòng)等方面的工作經(jīng)驗(yàn)和應(yīng)用知識(shí)
Core competencies:
核心能力素質(zhì):
-Sufficient ability to communicate, negotiate and make public speeches, good at fulfilling persuasive oral or written communications
卓越的溝通、談判和演講能力,同時(shí)善于以口頭和書面形式進(jìn)行說(shuō)服性溝通
-Be keen and enthusiastic in learning, with self-motivating, problem-analyzing and –solving ability and creating thinking as well as a result-oriented attitude
具備學(xué)習(xí)敏銳度,積極主動(dòng),能夠自我激勵(lì),擁有分析能力、問(wèn)題解決能力和創(chuàng)造性思維,以及以結(jié)果為導(dǎo)向的態(tài)度
-Outstanding ability to communicate and interaction ability
優(yōu)秀的溝通及人際交往能力
-Fluency in English
英語(yǔ)流利
企業(yè)簡(jiǎn)介
賽諾菲集團(tuán)是一家全球領(lǐng)先的多元化醫(yī)藥健康企業(yè),專注于患者需求,傳播健康。全球100,000余名員工,業(yè)務(wù)遍及100個(gè)國(guó)家,新興市場(chǎng)實(shí)力均衡,表現(xiàn)強(qiáng)勁,位列第一,多元領(lǐng)域,覆蓋處方藥、健康藥業(yè)產(chǎn)品、疫苗和動(dòng)物保健品,疫苗領(lǐng)域的領(lǐng)導(dǎo)者
領(lǐng)先動(dòng)物保健市場(chǎng),2011年集團(tuán)凈銷售額達(dá)334億歐元
賽諾菲在中國(guó)
賽諾菲是首批在中國(guó)開(kāi)設(shè)辦事處的跨國(guó)制藥集團(tuán),也是國(guó)內(nèi)增長(zhǎng)最快的醫(yī)藥健康企業(yè)之一。目前,賽諾菲在中國(guó)200多個(gè)城市擁有6000余名員工。
傳承悠久歷史、持續(xù)開(kāi)拓進(jìn)取
賽諾菲一直以來(lái)秉承對(duì)中國(guó)的承諾。1982年,賽諾菲成為首批在中國(guó)開(kāi)設(shè)辦事處的跨國(guó)制藥企業(yè)之一。今天,賽諾菲已躋身中國(guó)醫(yī)藥健康市場(chǎng)的領(lǐng)軍企業(yè)。賽諾菲的中國(guó)總部位于上海,并在北京、天津、沈陽(yáng)、濟(jì)南、上海、杭州、南京、武漢、成都、廣州和烏魯木齊共設(shè)11家區(qū)域辦公室。
獨(dú)特的醫(yī)藥健康產(chǎn)品系列、滿足中國(guó)公共衛(wèi)生需求
從預(yù)防到治療,賽諾菲全方位滿足中國(guó)的公共健康需求。集團(tuán)的疫苗事業(yè)部賽諾菲巴斯德是中國(guó)領(lǐng)先的疫苗企業(yè)。賽諾菲在心血管/血栓、糖尿病、腫瘤、內(nèi)科和中樞神經(jīng)系統(tǒng)等關(guān)鍵的治療領(lǐng)域擁有領(lǐng)先產(chǎn)品。2010年,杭州賽諾菲民生健康藥業(yè)有限公司的成立標(biāo)志著賽諾菲進(jìn)入中國(guó)的非處方藥市場(chǎng)。2011年2月,賽諾菲完成了對(duì)BMP太陽(yáng)石的收購(gòu)。
大幅投資工業(yè)建設(shè)、滿足中國(guó)市場(chǎng)需求
賽諾菲目前在中國(guó)擁有六家生產(chǎn)基地,包括北京制藥工廠、杭州制藥工廠、杭州賽諾菲民生健康藥業(yè)工廠、南昌梅里亞動(dòng)物保健工廠、深圳賽諾菲巴斯德疫苗工廠、以及唐山健康藥業(yè)工廠。
完善的研發(fā)架構(gòu)、雙贏的研發(fā)合作模式
在中國(guó),賽諾菲具有從藥物靶點(diǎn)發(fā)現(xiàn)到后期臨床研究的整體研發(fā)實(shí)力。集團(tuán)在上海設(shè)有中國(guó)研發(fā)中心和亞太研發(fā)中心,并在北京和成都分別設(shè)有研發(fā)機(jī)構(gòu)。自2008年以來(lái),賽諾菲與中國(guó)權(quán)威科研機(jī)構(gòu)開(kāi)展了10多項(xiàng)戰(zhàn)略合作,在癌癥、干細(xì)胞、糖尿病和老年疾病等前沿研究領(lǐng)域探索創(chuàng)新藥物
依托于強(qiáng)勁的研發(fā)能力和多領(lǐng)域領(lǐng)先水平的廣泛的醫(yī)藥產(chǎn)品資源,公司在中國(guó)的市場(chǎng)份額不斷攀升,公司規(guī)模不斷擴(kuò)大,飛速發(fā)展的業(yè)務(wù)給了我們與更多優(yōu)秀人才合作的機(jī)會(huì)。
如需了解更多信息,請(qǐng)?jiān)L問(wèn)www.sanofi.cn
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職位發(fā)布企業(yè)

賽諾菲中國(guó)
企業(yè)性質(zhì):外資企業(yè)
企業(yè)規(guī)模:5000-10000人
成立年份:1994
企業(yè)網(wǎng)址:www.sanofi.cn
企業(yè)地址:上海市 靜安區(qū)延安中路1228號(hào) 靜安嘉里中心辦公樓3座19樓
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職位發(fā)布日期: 2019-04-01